Wednesday, December 11, 2024

SOFTswiss Sportsbook doubles eSports betting turnover in Q3 2024


SOFTSWISS, a global tech expert with over 15 years of experience providing innovative iGaming solutions, shares the SOFTSWISS Sportsbook Q3 2024 report.

Esports has experienced explosive growth in Q3 2024, doubling turnover compared to the previous quarter. The average bet on cybersports increased by 17.6 per cent quarter-on-quarter.

The top five sports by Gross Gaming Revenue (GGR) remain consistent: Football, Tennis, Basketball, Table Tennis, and eFootball. For the second consecutive quarter, eFootball has outperformed Counter-Strike 2, indicating a shifting interest within the esports sector. Nevertheless, football continues to dominate, contributing nearly half of the total GGR.

The average live bet grew by 10 per cent quarter-on-quarter, a positive development for operators as live bets hold 78.6 per cent of turnover. The SOFTSWISS Sportsbook team is actively enhancing the live betting experience, aiming to capitalise on this trend and provide operators with even greater revenue opportunities.

The average bet grew by 9.7 per cent quarter-on-quarter in Q3 2024, and the number of bets increased by 18.7 per cent. GGR saw a modest growth of 1.5 per cent quarter-on-quarter.

Despite the large number of projects launched for the UEFA Euro 2024, month-on-month statistics show that with the right promotional strategies, projects continue to operate successfully even after such massive events.

Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, adds:

Aligning a launch with a major sporting event can be a successful strategy, but football is not the only sport that can be leveraged in this way. The growth of cybersports presents new opportunities; for specialised projects targeting specific audiences, esports events can also serve as an effective starting point. We continuously focus on product growth and development, enhancing features and user experience to drive further engagement and profitability for our partners.



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